Top agency wants to grab a slice of the Build To Rent market

6 April 2021 | Renting

Top agency wants to grab a slice of the Build To Rent market

Leaders Romans Group is launching a consultancy and management service for Build To Rent developers – a bid to engage with institutions in the BTR sector from before construction and right on to the acquisition of tenants. 

The LRG service is to be called Three Sixty Space and will offer developers guidance on site selection, planning, local operations, leasing, referencing, block management, property maintenance and more. 

It’s already working on its first project called The Skyline, a BTR development in Manchester for which LRG handles leasing, reference and block management. 


LRG says that BTR was until recently associated purely with high-density units, often for young professionals in urban areas – however it insists this is changing, with single-family units now increasingly popular, including in suburban areas. 

LRG says it will bring “a holistic approach” to its BTR activities, “examining the wants of tenants of all demographics and ensuring that all are catered for.”

Sue Winterbourne, the first director of Three Sixty Space, comments, “We are proud to already work with many developers and landlords, providing block management and maintenance services, and the addition of Three Sixty Space means we can expand this to being a one-stop-shop for the entire Build To Rent process. 

“We envision these developments being homes that people can stay in throughout their lives and upsize according to their needs without having to change location – whilst being able to benefit from state-of-the-art amenities in a way that buying does not always allow. 

“The BTR market is going through some interesting changes as mover needs and desires change, and we’re excited to be a part of such a growing market.” 

This post has originally been featured in Letting Agent Today.