iamproperty develops movebutler estate agency platform

25 September 2020 | General

Property company iamproperty is developing an online platform to speed up and improve the experience of private treaty sales for estate agents and vendors.

‘movebutler’ is designed to significantly reduce agents’ admin time and increase their revenue opportunities.

It is expected to launch in the first quarter of 2021 and will be available first to iamproperty’s partner agents before being opened up to other agents to sign up to.

Ben Ridgway, group managing director of iamproperty, said: “It’s no secret that the private treaty process is slow and fragmented.

“We work with thousands of estate agents and already provide a platform which offers a fast, secure and compliant solution.

“The launch of movebutler will tackle the issues that agents tell us first-hand that they are dealing with, including increasingly high levels of administrative burden, meaning they don’t always have time to delight their customers and maximise their own revenue generating opportunities.

“For consumers, unnecessary delays which are more often than not out of the hands of Agents can quickly turn the experience negative, creating a lack of trust and tainting the whole process.”

Transactions will be facilitated end to end within the new platform, improving communication between all parties involved at every stage.

There will also be the option to provide legal and mortgage services through movebutler.

This post has originally been featured in Property Wire.